Attention all NFTE teachers, alumni, students, and entrepreneurs! Steve Mariotti, the founder of the Network for Teaching Entrepreneurship, has just co-written another book about entrepreneurship with Dr. Caroline Glackin. This award-winning team’s new book is called Entrepreneurship and Small Business Management. In this book theypresent difficult economic, financial and business concepts in a manner easily understood by a variety of students. Based on a proven curriculum from the Network for Teaching Entrepreneurship, it is organized to follow the life-cycle of an entrepreneurial venture—from concept through implementation to harvesting to replication. Filled with examples from a broad range of careers, it moves further into the entrepreneurial process—discussing the business plan and also the details of managing and growing a small business.
For information on how you can buy a copy of Entrepreneurship and Small Business Management be sure to visit the Pearson website.
Also check out this great interview with Steve Mariotti where he discusses the new book.